Mira is Entropik’s AI moderator for end-to-end qualitative interviews. It can recruit, moderate, probe, analyze, and report while capturing what participants say and how they feel through facial coding, voice emotion AI, and eye tracking.

Features
- AI interview moderation
- Intelligent follow-up questions
- Facial and voice emotion analysis
- Eye-gaze signal capture
- Automated themes and insights
- Research report generation
Use Cases
- User research interviews
- Product concept testing
- Brand and ad research
- Consumer emotion insights
- Global qualitative research
- Research report automation
FAQ
Mira is Entropik’s AI moderator for end-to-end qualitative interviews. It can recruit, moderate, probe, analyze, and report while capturing what participants say and how they feel through facial coding, voice emotion AI, and eye tracking. Core capabilities include: AI interview moderation, Intelligent follow-up questions, Facial and voice emotion analysis.
Common scenarios include: User research interviews, Product concept testing, Brand and ad research.